As a practicing dentist, Dr. Marvin Cohen continuously heard from his patients about an embarrassing problem they faced – bad breath. Driven to help them find a solution to this widespread problem, Dr. Cohen made it his mission to end bad breath forever. After years of searching, he finally found the right solution, a revolutionary zinc ion technology that addressed the science behind bad breath, sulfur gas (volatile sulfur compounds or VSCs) .
In 1993, Dr. Cohen founded Triumph Pharmaceuticals, Inc., to share this breakthrough technology with the world. Headquartered in St. Louis, Missouri, we manufacture SmartMouth premium branded oral rinses, toothpaste and mints, all of which feature activated zinc ions to eliminate* and prevent sulfur gas and end the resulting bad breath forever. After finding monumental success initially with dental professionals and on QVC, we moved into the retail consumer market and today our products can be found in most supermarkets and drugstores nationwide, as well as online.
It’s not surprising that Dr. Cohen was able to find a solution to the vexing problem of bad breath. Not only a caring dentist, successful entrepreneur and all-around great human being, Dr. Cohen was also a leading authority on the etiology, diagnosis and treatment of halitosis who brought many years of research and study into the development of our SmartMouth products and the science behind them. He was the author of 13 published research projects, as well as a popular lecturer around the world. He quite literally wrote the book on halitosis, as the author of the bad breath (halitosis) section of the Encyclopedia Britannica, 1998 Medical Edition.
Dr. Cohen's vast knowledge of the subject of bad breath led him to understand that most fresh breath products only provide temporary solutions because they ignore the underlying cause of bad breath – sulfur gas. SmartMouth's revolutionary and patented zinc ion technology is different because it immediately eliminates the sulfur gas that causes bad breath and prevents it from forming again for 12 hours. Expanding on technology originally created by Dr. Israel Kleinberg, chairman of oral biology and pathology at the State University of New York, Stony Brook, our SmartMouth brand of bad breath prevention products now includes three distinct oral rinse formulas, toothpaste and mints.
Although he passed away in 2014, Dr. Cohen’s legacy of caring and perseverance can be found in our continued commitment to enhancing and increasing our SmartMouth products. We are confident Dr. Cohen would be proud of our efforts to educate the public about the real cause of bad breath and accomplish his personal mission to end it forever.